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Company News...

From Deployment to Employment,
Via the Web
By WILL CARLESS
Voice Staff Writer
Tuesday, July 19, 2005
Lance Cpl. James Sterry was patrolling as the
point man for the lead tank in the Battle of Fallujah,
Iraq, when he felt a massive impact hit the top of his
helmet. He remembers smelling gunpowder and feeling
the swish of the air rushing past him as he fell backwards
onto the pavement, cracking open the back of his skull.
Then everything went black.
Seven months, five hospitals, several dozen CAT scans
and two Purple Hearts later, Sterry could be found chopping
wood and stacking logs in the back yard of a complete
stranger's house in Oceanside.
After a healing period that lasted as long as he could
stand -- if not as long as his doctors advised, Sterry
had decided he was ready to get back to work. Not the
sort of person to languish around the house for months
on end, he had been looking for a way to return to the
outdoors for a while before he stumbled upon HireMarines.com.
Since discovering the ingenious Web site, he has used
it several times to track down odd jobs in and around
his home town of Oceanside. The site, which functions
as an employment bulletin board for San Diego and Orange
County, has offered Sterry much more than a few extra
bucks in his pocket each week.
"Financially, I was fine, because I was getting
full pay from the Marine Corps," said the 19-year-old,
who was honorably discharged after his injury. "The
big thing was, I didn't want to just lie around the
house and not get any better. I wanted to get active
and start to get back to normal."
The Web site is the brainchild of founders Mark and
Tori Baird, a semi-retired couple from North County
who have pumped their energy -- and a large chunk of
their savings -- into getting the project up and running.
Mark Baird said the idea for a recruitment Web site
for Marines and their wives evolved out of his day-to-day
encounters with servicemen and women in his home town
of Oceanside.
"We know that a lot of them struggle," he
said. "We see them walking around downtown looking
like their pockets are empty, and we wanted to let them
have some walking-around money."
The Bairds, who have military-age grandsons, said they
were driven largely by patriotism and a desire to give
back to the Marines that are standing in harm's way.
Originally, Mark Baird had visions of paying a Web designer
$500 to put a page on the Internet advertising jobs.
The project has so far cost him and his wife almost
$125,000, money they have drawn from their retirement
savings.
Prior to starting HireMarines.com, Mark Baird said he
was "pretty good at opening e-mails." His
wife said she was equally adept at making her computer
crash. Despite their limited technical abilities, however,
and thanks to thousands of hours of legwork and time
spent on the computer, fax and telephone promoting the
site to employers and Marines alike, the Bairds have
built up a network of hundreds of job seekers and job
givers since the site went online in February this year.
Employment advertised on the site is split into two
sections: Full-time jobs and day jobs. There is also
a classified section. Mark Baird said he has worked
to get large local employers involved in advertising
for the full-time positions, and that many of the part-time
jobs come from seniors and single women who "need
some muscle around the house or yard." Such people,
he said, are more likely to trust a Marine than the
average Joe -- or Jose.
"A lot of senior citizens thank us profusely because
they're a little bit nervous sometimes about having
a non-English speaking person come into their house
to do their work," he said. "Having a Marine
or a Marine wife come over and do the work for them;
they really get to show their patriotism. They feel
good about it, and they feel real safe about letting
a Marine in their house."
One such satisfied customer is Sandra Cima, owner of
Ocean Villas in Carlsbad, who has so far hired four
Marines or Marine wives on a part-time basis. While
she is the first person to admit that the work she has
to offer is not glamorous -- she usually hires housekeepers
to maintain the rooms at the villas -- she has witnessed
nothing but enthusiasm from her part-time workers.
"I'm delighted to have them work with us, because
they are delightful people," she said. "They
are hardworking, they have a positive attitude and they're
very appreciative of having a job, even if it's not
the greatest job in the world."
Cima, whose husband is an ex-Marine and whose son is
on active duty as a Marine, said she has been spreading
word of the Web site to all of her friends. She said
the portal is a unique way to locate hard-working, honest
staff. "If I could give a job to a military person,
I would," she said, adding, "if I could find
them."
Mark and Tori Baird hope one day their Web site will
help Marines nationwide to find employment. The site
will shortly be expanding to cover all of Southern California,
and the founders are looking into sponsorship and advertising
opportunities. Ideally, Mark Baird said he would like
to partner with a large company like Wal-Mart or McDonald's,
who he said would be able to show their patriotism through
their support of the enterprise.
For Marines like Sterry, whose income will soon drop
to half of his base pay, the Web site remains a welcome
lifeline. As he faces constant migraines, weekly doctor's
appointments and a shattered IQ and short-term memory,
it's likely Lance Cpl. Sterry is going to need all the
extra help he can get.
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